President / CEO

R. Harrison

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FOUNDER

RODRIGO GUTIERREZ

Corialent

12 years ago, Rodrigo decided that the Coca Colas of the world shouldn’t be the only ones who get to have all the fun in the advertising industry. He was sick of all the dull, corporate, navy blue and white B2B work out there. Business people are people too. Corialent specializes in B2B marketing that doesn’t suck. And they want to get the rest of the industry drinking that delicious KoolAid.

Corialent Now Conference
Sat
, 
September 
28
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Supervisor Training

The Leadership Journey is a supervisor's training course for managers, supervisors, and team leaders. Rather than a single one-time training affair, provide a series of practical, short, topical lessons focused on building 10 core leadership skills. Each course contains a personalized action plan which makes it simple for supervisors to put what they learn into practice on their current real workplace challenges.

The ten core leadership skills include self-awareness, self-direction, influence, motivation, clarity, alignment, appreciation, communication, and follow-up. This supervisor training course focuses on using these skills to lead employees and to build team unity and morale. This gives supervisors a powerful tool to manage people well and to achieve results. It also helps them to effectively follow up with team members after the course has been completed to assure they are taking the necessary actions to improve performance.

The Leadership Journey course is available in an online format and can be accessed anytime, anywhere. It requires no travel, sitting in a classroom, or having to schedule a seminar or workshop. All learning takes place online via text or audio messages. In addition, many online programs support workbooks, practice exercises, multiple choice questions, group projects, quizzes, tests, presentations, videos, and games. By engaging in these activities, supervisors can practice the key leadership skills and get immediate feedback on how they are progressing.

These courses are available in a wide variety of formats so that all types of businesses and industries can benefit from high-quality training. Most online courses are shorter and more intensive than traditional classroom-based supervisor training courses. This means that supervisors can schedule these learning modules around their workplace needs.

One of the key benefits of online training is its flexible nature. Online courses allow for a high level of flexibility that allows frontline managers and their teams to refresh knowledge as needed without disrupting other assignments. Through these programs, managers can focus on skills, rather than repeating the same skills over again. Through this method of learning, frontline managers learn new skills, master previously difficult skills, gain essential management perspectives, and enhance employee engagement.

Another benefit of this supervisor training program is that it can be tailored to a company's specific needs. For example, some companies have a very specific set of technical skills and processes. In order to use the program appropriately, the company must develop a customized course curriculum that addresses those skills individually. In contrast, most courses take a general approach that addresses all areas of supervision. Because the course curriculum is individualized, companies do not have to worry about repeating courses that address the same concepts.

During the supervisor training process, supervisors are held accountable for their own performance. This process is beneficial because it allows supervisors to make changes as needed and learn how to manage themselves more effectively. The process also gives managers an opportunity to follow-up on their employees. This gives managers a chance to see if the employees' behaviors are meeting the goals of the organization, as well as giving supervisors a chance to see how they are implementing new skills or using skills in new ways. By holding employees accountable, the overall productivity of the organization increases.

It's clear that there are many benefits of incorporating training into the workplace environment. Employees are able to refresh knowledge as needed, learn practical skills, and become more effective managers. With this in mind, organizations should implement a supervisor training process that meets the needs of its employees. As technology continues to advance, we can expect this type of training to become even more prevalent.

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DETAILS

DATE

DATE

September 
28 
2019 
7:00am 
11:00pm

LOCATION

TIME

Saturday 
7:00am 
11:00pm
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LOCATION

WHO SHOULD ATTEND

The Corialent NOW Conference is an invite-only event for senior-level marketers in the B2B sector. We’re filling the room with CMOs, creative directors, veteran agency executives, brand directors, and industry analysts. The goal: to get the smartest minds in B2B marketing in one room and then learn a whole lot from each other. Let's do this.

The day we've all been waiting for

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WHAT TO EXPECT

01

best practices

Learn best practices, strategies and ideas you can implement today.

02

GAIN INSIGHT

Hear from from some of the most innovative B2B marketers and technologists in the biz.

03

INSPIRATION

Leave inspired, invigorated and empowered.

WHAT WILL GO DOWN

DAY 1

8:30AM

Breakfast and sign in


9:30AM

Opening Remarks

"The B2B Comeback"

Rodrigo Gutierrez | Founder, Corialent

9:45AM

Keynote

"B2Beast: Analyzing the Best in the Biz"

Sally Tenley | Coordinator, The Business Awards

10:15AM

Fireside Chat

"Ten Commandments of Consumer Marketing"

An award-winning creative director busts the ‘B2B is different’ myth. He’ll share everything he learned from 12 years in the B2C world and how it applies just the same to B2B.

10:45AM

Networking break

Make friends. Have ideas. Finally use those fresh new business cards.

11:00AM

Panel: Ask the Client 

5 marketing managers from the world’s biggest B2B brands are available to answer your questions.

11:45AM

Panel: How Did They Do It?

In this moderated panel, the brains behind the Smarter World campaign share how they convinced one of the world's largest software companies to invest big in work that doesn’t talk business.

12:30PM

Closing Remarks

"Remember This One Thing"

Rodrigo Gutierrez | Founder, Corialent

12:45PM

Lunch


1:00PM

EXIT


TECHNOLOGY IS BEST WHEN IT BRINGS PEOPLE TOGETHER

MATT MULLENWEG

OUR SPONSORS

Thank you so much for your support.

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